by aravindsubramanian | Jan 2, 2026 | Blog
If you’re still reporting page-one rankings to your leadership team, you’ve probably felt this tension already. Search is no longer just a list of blue links. Today, AI systems read, summarise, and decide which content deserves to be quoted as the final answer....
by aravindsubramanian | Dec 27, 2025 | Blog
I still remember the moment something felt off. One of my blog posts was ranking on page one of Google. Traffic was stable. The content was strong.But enquiries had slowed to almost nothing. Then a client said something that changed how I look at SEO forever.“I didn’t...
by aravindsubramanian | Oct 21, 2025 | Blog
Half the money I spend on advertising is wasted. The trouble is, I don’t know which half.” — John Wanamaker. More than a century later, marketers are still fighting this same problem — spending money across channels and not knowing which actions actually move...
by aravindsubramanian | Oct 19, 2025 | Blog
So, you’re running a dental clinic and wondering how to get more people in the door in 2025? It’s not just about doing good work anymore; it’s about making sure people can find you online. Most folks start their search for a dentist on their phone,...
by aravindsubramanian | Oct 15, 2025 | Blog
The web in 2025 isn’t what it used to be. It’s smarter, faster, more human and far less forgiving. As a digital marketing freelancer in Chennai who has followed web design for over a decade, I can tell you this: 2025 isn’t about flashy visuals or fancy effects...